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An Entire Agenda Dedicated to Product


Product management is moving front and center of business, with 81% of executives stating they’ll compete on customer experience alone, it is the product team’s responsibility to create value for customers beyond a transaction. 69% of product managers report customer insights is the best source for new ideas and opportunities to create personalized, frictionless product experiences.

Join the Open Mobile & Digital Experience Summit for three dedicated themes covering how to set your Digital Product Experience, Embrace New Technology and Advance your Mobile Product Strategy

“Day to day I am so immersed in my own industry, OMS allows me to see how other brands are solving customer problems and learning from them”

Stubhub - Logo Stubhub

For your role in product we recommend Themes 1, 2 and 3 which delve deep into the business critical discussions focused on Product Management

PRODUCT Impactful Digital & Mobile Experience

  • Gain a Deeper Customer Understanding: Utilize data & insights to deliver customer-first experiences and remove friction points
  • Create Experiences Beyond a Transaction: Integrate your products into consumers lives, and add value beyond your own brands offering
  • Deliver Personalized Digital Product Experiences: Create experiences based on customers buying habits, persona’s, past interactions and needs through AI
  • Provide Customers with A Seamless Omni-Channel Experience: Build your customer journey to break down the silos between online and in-store experiences

PRODUCT Digital & Mobile Innovation/Tech

  • Innovate your CX with Emerging Tech: Unpack technological trends across IoT, voice, chat, virtual assistants and AR/VR
  • How AI can Impact your Digital Experiences: Hear the latest use cases of AI to accelerate your use of big data for improved CX
  • Scale Digital Product Innovation: Put in place the right architecture, tech stack and culture to deliver customer-first experiences
  • Resolve customer friction points with chatbots: Removing friction points through virtual assistants or bots that are trained to engage with your modern-day consumer

MOBILE Unique Mobile Engagement & Strategy

  • Understand and Analyze your Mobile Customer: Enable full flow of live and historic data, location and journey to remove friction points from your customers mobile journey
  • Create Disruptive Products and an APP Experience that Engages: With app downloads at a all time low, discover how to create an App experience that offers value beyond a transaction
  • Personalize yours Mobile Interactions: Leverage technology, location-based services, customer interactions and insights to proactively guide and inform your customers of the product they need, before they need them
  • Ensure your Mobile Architecture Works: Debate your mobile strategy from Native vs Hybrid vs PWA and reviewing IOS vs Android experiences to scaling mobile or micro-site thinking

Plus, gain access to our Theme 4 for your Marketing Peers

MARKETING Digital & Mobile Growth Marketing

  • Alternative Growth Tactics: Faced with expensive paid marketing strategies, we will explore new routes to grow your users
  • Data-Driven Customer Activation: Utilize analytics to identify unengaged customers and develop data-driven engagement to trigger engagement
  • Hyper-Personalized Engagement: Profile your customer, understand their journey, analyze data and understand past interactions to create personalized messaging, engagement and shopping experience
  • Mobile App Marketing: Only 15% of app installs remain in use after 7 days, learn how to ensure your marketing keeps your app engagement alive!

Pre-order the 2020 event brochure

Complete speaker line-up • Program for all tracks & sessions • Audience breakdown

Discover an entire conference dedicated to your role

As a product leader we have an entire two day conference agenda dedicated to you (Themes 1, 2 &3), click below to view the product agenda or take a look at Themes 3 to see what else you gain access to:

2019 Product Innovators

Learn from the leading brands and innovators on the cutting edge of digital product strategy, with a speaker line-up of 50+ Senior Executives including:

Chris Satchell
Chris Satchell

Zume Inc

Chief Technology Officer

Jill Ramsey
Jill Ramsey

Macy's

Chief Product and Digital Revenue Officer

Sarah Butterfass
Sarah Butterfass

Groupon

Chief Product Officer

David Domm
David Domm

cars.com

Chief Product Officer

Dana Shefsky
Dana Shefsky

Hilton

Sr Director, Enterprise Product

Travis Bogard
Travis Bogard

Samsung NEXT

SVP, Head of Product

Ann Yauger
Ann Yauger

CarMax

AVP, Product Management

Sarkis Kalashian
Sarkis Kalashian

American Express

VP of Product

Tim Klauda
Tim Klauda

Royal Caribbean Cruises Ltd.

Vice President of Product, Digital Experience

Eliza Ollinger
Eliza Ollinger

Papa Johns

Sr. Director Product Management

Mission Statement:

{

It’s time to break down silo’s and bring together Digital, Product and Marketing to be the face of, and driver for customer-driven strategies. Utilizing data, analytics and technology to deliver the experience and engagement consumers desire, you are integral to driving the business forward.
It’s time to reinvent digital and mobile experiences, removing customer friction points and creating disruptive solutions that add value beyond a transaction. Join this movement to deliver exemplary digital experiences and inspire 400 leaders.

}

Pre-order the 2020 event brochure

Complete speaker line-up • Program for all tracks & sessions • Audience breakdown

Business Critical Product Discussions in One Place:

  • The death of standalone apps and what's next: With app downloads being a key challenge, this year's meeting will delve deep into the solutions, new opportunities and next steps you need to take in order to survive the dying app statistics from progressive apps to growth tactics and changing your app strategy to stand out among the 5 million apps available
  • Experience trumps competition: 75% of consumers are more likely to make a purchase from a company that knows their name and purchase history and recommends products based on their preferences - it is time to capture your customers attention with the strategies and tools to deliver personalized product experiences, omnichannel strategies and segmented marketing
  • Unpack the latest technological trends and know what is right for your business: 76% of companies are investing in emerging technology and it's time to ensure you know how AI, Chatbots, Voice, AR/VR can impact your brand interactions
  • Create a seamless customer experience across desktop, mobile, smart devices and more: 71% of consumers want a consistent experience across all channels, but only 29% say they actually get it – hear how to create a connected user journey across all touchpoints and devices

Access Product Case Studies, Insights and Interactive Discussions Including:

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Go above and beyond to integrate your products into consumers lives, and add value beyond your own brands offering

Leverage data to get customer input into what additional products, features and information your customer could need in their journey – creating a product experience that goes beyond just your own offerings

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Achieve collaborative customer product development

Put in place the right customer feedback loops, data gathering and insight-driven culture to become customer centric throughout the product development lifecycle. Hear how Boeing achieved co-development with customers as a new business strategy and launched a dedicated product design lab for customer collaboration and co-development of new products including the use of mobile.

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CarMax Breaks Down Silos to Provide Customers with A Seamless Omni-Channel Experience

This discussion will address:

CarMax’s use of Product Teams organized around the customer journey to break down the silos between online and in-store experiences.

The core product development values and principles the company leveraged to drive a culture of innovation and guide effective product development (dual track agile, outcome orientation and market testing approach).

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Driving engaged and personalized Customer Experiences through AI

Create experiences based on customers buying habits, persona’s, past interactions and needs through AI and accelerate your use of big data to predict and be ahead of your customer. In this talk, you will learn how to Leverage AI to improve the customer journey and build deep affinity with your customers.

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Scale digital product innovation with the right architecture, tech stack and culture

Hear how Samsung NEXT is leveraging startup agility to develop new products through organizational culture and software solutions. In this session, you will hear how Travis is putting in place the right systems and processes to create customer-driven solutions, embracing emerging tech and embracing a new culture.

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How to evolve in the new ecosystem – Virtual assistants and Voice

This session will discuss how to figure out why or if you need a virtual agent and/or chatbot and how your customers experience can fit within existing platform assistant experiences

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Customer First: Create Collaborative Products that offer Choice for the Customer and Deliver the Best Experiences

Consumer expectations are changing as their lives are impacted by new digital experiences. Mastercard are paving the way to provide contextual product experiences that are truly personalized. Learn how Mastercard is leveraging consumer insights and needs to deliver the ultimate customer experience

Pre-order the 2020 event brochure

Complete speaker line-up • Program for all tracks & sessions • Audience breakdown

Learn from The World’s Biggest Brands

Jascha Kaykas-Wolff
Chief Marketing Officer

Jascha Kaykas-Wolff, Mozilla

Dana Shefsky
Sr Director, Enterprise Product

Dana Shefsky, Hilton


Laura Jones
Director of Product Marketing

Laura Jones, Uber


Tim Salau, Future of Work
Global Product Marketing Manager, Evangelist

Tim Salau, Future of Work, The We Company


Eliza Ollinger
Sr. Director Product Management

Eliza Ollinger, Papa Johns

Megan Li
Product Marketing Manager

Megan Li, Google



4 Reasons Why You Must Attend in 2019

  • The Most Senior Collection of 400+ Leaders: Learn from the very best, who are at the forefront of customer journey mapping, experience delivery, customer engagement and performance measurement to ensure your brand innovates beyond competition.
  • Designed by Brands for Brands: Deep dive into 4 key themes chosen by your industry peers and takeaway insights from C-Suite, SVP's and Heads of Mobile, Digital, Product and Growth. Manage your time to customize your experience or delve deep into one discussion
  • The ONLY conference to unite digital, product, mobile and growth: As customers demand seamless, personalized journeys at the right time it is critical that all 4 communities come together to map the experience and deliver it. 
  • The Top Brands of 2019: Network with senior decision makers and benchmark your strategy against the very best US brands. We have personally invited each speaker to ensure we bring together the most innovative, forward thinking brands of today.

Pre-order the 2020 event brochure

Complete speaker line-up • Program for all tracks & sessions • Audience breakdown

4 Communities, One Meeting: Who Attends

The Open Mobile & Digital Experience Summit is the US's most high profile gathering for those currently shaping the way brands digitally interact with consumers.

Join 400+ leaders responsible for:

Product Strategy:

  • Chief Product Officer
  • Head of Digital Product
  • Head of Mobile
  • Product Managers
  • User Experience/ Design

Digital Strategy:

  • Chief Experience Officer
  • Chief Digital Officer
  • Chief Technology Officer
  • Head of Customer Experience

Growth Strategy:

  • Head of Growth
  • User Acquisition
  • Product Marketing
  • Head of Marketing
  • Mobile Marketing

Mobile Strategy:

  • Head of Mobile
  • Directors of Apps
  • Mobile Marketing
  • Mobile Developer / Architect

Brands in attendance include:

Shutterfly

“It’s always great to take time to exchange ideas. We get so busy with our work it is nice to carve out time to connect with others doing similar work”

Michael Korcuska, Chief Product Officer, Weight Watchers

Pre-order the 2020 event brochure

Complete speaker line-up • Program for all tracks & sessions • Audience breakdown

Choose the Topic that's Relevant to You

Digital Experience & Product Strategy

Mobile Strategy

Digital & Mobile Growth Marketing

Pre-order the 2020 event brochure

Complete speaker line-up • Program for all tracks & sessions • Audience breakdown


The brochure comes with all the information you need about this must-attend event, including:

  • The detailed agenda designed by your industry peers: From digital experiences, digital innovation to mobile and growth marketing, we’re bringing the digital, product and marketing departments together for two full days of actionable insights.
  • The world’s biggest brands headlining the event: Check out the full speaker line-up and why they think the meeting is a must-attend, with exec leaders and strategy-makers from Hilton, Groupon, Macy’s, Papa John’s, SoFi, Moovit, Samsung NEXT and many more.
  • How to maximize this opportunity and join the movement: From planning your pre-event and onsite networking to registering your vote on the exclusive round table discussions
Shutterfly

“It was refreshing learning about the best practices and growing pains from mobile leaders at the most innovative companies. In many cases, we're all in the same boat and trying to solve the same problems”

Ryan Lee, Shutterfly
Hayley Dunn

Hayley Dunn

Head of Strategy
Incite Group

UK: +44 (0) 207 375 7236

Email: hayley@incite-group.com

Pre-order the 2020 event brochure

Complete speaker line-up • Program for all tracks & sessions • Audience breakdown