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Octoly is the world’s leading influencer marketing platform, revolutionizing the way brands advertise and connect with customers. In 2013, we pioneered the concept of a “Free Store”, where thousands of Youtube and Instagram influencers can order free products from both new and iconic brands in exchange for honest reviews on social media and eCommerce sites. Octoly enables influencers to build relationships with brands and share their passion for their favorite products with their community. Today, Octoly partners with over 300 beauty and fashion brands and facilitates more than 200k influencer posts each year! By leveraging Octoly’s influencer community, brands are able to achieve increased awareness, engagement, and conversion from new audiences. Our robust analytics center makes it easy to track and optimize campaigns to ensure you’re getting the most out of influencer relationships.
Smartling is a language translation company that enables customers to localize content across devices and platforms. The company is recognized by CSA Research as the #1 Leader of the 2019 MarketFlex for Language-Oriented TMS, and by G2 Crowd as the Leader of the 2019 G2 Grid for Translation Management. Smartling established Enterprise Translation Cloud, a data-driven approach to localization, which enables its customers to achieve higher quality translation at a lower total cost. Smartling is the platform of choice for hundreds of B2B and B2C brands, including InterContinental Hotels Group, GoPro, Shopify, Slack and SurveyMonkey. Smartling is headquartered in New York, with offices in Dublin and London. For more information, please visit smartling.com.
Shutterstock, a global technology company, offers a creative platform for high-quality licensed images, music, footage, editorial photography, and custom content creation to advertising agencies, media organizations, and businesses around the world. Shutterstock’s collection now exceeds 200 million images, with 150,000 new assets added daily.
Our company overview:
We believe every word is an opportunity. What you say and how you say it can make or break your customers’ relationship with your brand at every point in their journey. From your mission to your voice to your content. We help you sound like one company, with one voice, in a way that’s proven to give your customers a better, more consistent experience. And we do it for brands like Cisco, Unilever, and Google.
We do this by:Crafting your tone of voice and brand messagingRolling it out across the businessBringing it to life with a content and editorial strategyWriting everything your customers and your people seeAnd measuring success from the start
Investis Digital is an award-winning digital communications company. Founded in 2000, the company combines effective storytelling and engaging digital experiences with world-class performance marketing and cutting-edge technology to help businesses communicate clearly and authentically with any audience. Investis Digital's 2,000 global clients, including Ascential, ASOS, Rolls-Royce, Tarte, Fruit of the Loom, and Wyndham trust the Investis Digital team of more than 550 employees to deliver stronger relationships with audiences and improved ROI through its Connected Content™ approach. For more information, please visit https://www.investisdigital.com.
OneTrust PreferenceChoice™ enables marketing teams to drive engaging user experiences and build trust while demonstrating compliance across 100s of global data privacy regulations, including the CCPA, TCPA, CASL and GDPR. With PreferenceChoice, organizations can implement privacy into marketing and sales activities, collect user consent and preferences across channels, scan for website and mobile app tracking technologies, automate consumer rights requests, and maintain historical consent records in a central location. OneTrust PreferenceChoice integrates seamlessly with the entire OneTrust platform, including OneTrust Privacy, OneTrust DataGuidance™, OneTrust Vendorpedia™ and OneTrust GRC.
For more, visit PreferenceChoice.com or connect on LinkedIn, Twitter and Facebook.
Finally, proof of the undeniable financial contribution of Brand: How to measure it and how to maximize it.CMOs know Brand contributes significantly to the bottom line. Most, however, can’t prove it because attribution is a team sport and it has been impossible to credibly integrate marketing and non-marketing data. See how Brand Economics can demonstrate the undeniable link between brand and financial performance. Forget Marketing ROI. Think Brand ROI.Brand Economics explains how typical brand measurement fails; how to integrate brand and organizational performance metrics; how to prove the financial outcome of a strategy; how to quantify whether business units enhance or impair brand’s revenue performance, and more.For CMOs fighting to prove brand’s financial impact, Brand Economics is the ultimate weapon. www.stratainsights.com
Webedia is a global content production, publishing, media and proprietary technology network uniquely positioned to help many of the world's largest brands achieve their digital marketing objectives. Leveraging these converging capabilities, we have developed a simplified, yet specialized, agency-like consultancy and services model in the United States. With more than 500 million subscribers and over 5 billion views per month across our owned and managed channels, our understanding of consumer passions and behaviors gives us a unique and unrivaled opportunity to help our clients and partners thrive in a culturally-connected world.
Global brands trust Crisp for Social Media Safety — protecting their enterprise and brand value from harmful social content by guaranteeing they are always the first to know and first to act. We protect more than $3.6 trillion of our customers’ market capitalization through intelligent monitoring, detecting, alerting and reporting. By combining artificial and human intelligence, Crisp’s extended intelligence delivers brand-specific, continually tuned, 24/7 Social Media Safety with no false alarms, assuring C-level peace of mind.
New Knowledge is an information integrity company, adding a contextual layer to the Internet to empower brands to better understand how their online conversations take shape and determine the authenticity of this activity. Through unrivaled detection technology and domain expertise, we monitor the digital landscape to proactively detect coordinated or manipulated activity and campaigns, identify the groups propagating these messages, and provide actionable insights to enable data-driven marketing and communications decisions to uphold brand trust.
TECHNOLOGY-LED INSIGHTS TO MEET THE CHANGING NEEDS OF THE CMO
With the pace of technological change and the increasing need for companies to excel through competitive advantage, traditional market research methodologies can no longer deliver the results that CMOs need to succeed. Technology has become critical to generating instant, data-led, results-focused insights that can help CMOs respond immediately to changing customer needs and shape future strategies.Maru Group is a fast-growing market insights company that delivers real-time insights underpinned by cutting-edge proprietorial technology. We work with many of the leading Fortune 500 companies to provide meaningful and actionable insights that help them connect with their customers. Our in-depth industry knowledge, coupled with our state-of-the-art technology platform Maru/HUB, uniquely equips clients with targeted and applicable insights at speed.
Through continuous innovation and investment in cutting-edge technologies, our market-leading companies are pushing the boundaries and capabilities of the traditional research and insights industry to help you make informed, impactful business decisions that move people into action.
Collective Intelligence is a content marketing tool geared to help teams generate better content. Some of the best content resources every company has is its own employees. At Collective Intelligence we believe in harnessing that feedback and utilizing it to better understand and improve your customer journey.
Here’s how it works:
Frontify is a B2B SaaS company, providing all-in-one brand management software for increased brand consistency and clarity – cloud-based efficiency for businesses of all sizes. As a single source of truth, it’s where powerful brand experiences are created and shared.
With Frontify, you can define your brand’s core with dynamic brand guidelines, centralize every digital asset, build a design system for digital efficiency, and create customized templates for always on-brand marketing collateral. The Frontify platform is super intuitive and user-friendly, allowing you to use project spaces to simplify feedback loops and get approvals – profoundly increasing productivity.
Frontify is headquartered in St. Gallen, Switzerland, and since its founding in 2013, has added two new offices; one in Frankfurt (Germany) and another in New York City. Today, Frontify is empowering thousands of different-sized companies around the world, including Facebook, Vodafone, IBM, and Nasdaq.
Marketing Science Institute is a nonprofit, corporate member-based organization that connects leading marketing scientists from the world’s foremost universities and companies to advance the practice and field of marketing. For nearly 60 years, MSI has proven that rigorous marketing science fuels sustainable growth. By supporting research, disseminating new knowledge, and creating innovative member-only collaborations, programming and sales-free events, we bring the best of marketing science to the biggest questions in marketing. Learn more at https://explore.msi.org/about/
Brandfolder is the premier leader in digital asset management. Built for organizations of all sizes and industries, Brandfolder delivers a visually elegant platform that allows you to easily share, store, track, and manipulate your assets. And with the #1 rated support, Brandfolder is the most cost effective way to build stronger brand engagement.
Giant Media is a media and technology company that provides advertisers and their agencies specialized support to deliver contextually relevant video campaigns. Our solutions span digital platforms and include both full and self-service utilization of VuePlanner®, a proprietary, AI-powered, insight-driven tool for buying brand suitable, contextually relevant video across YouTube. This technology enables us to ingest, analyze, categorize and score the content and context of 500M+ videos, helping brands get closer to the audiences they want to reach with the right message, at the right time.
Email Marketing is the most cost-effective advertising solution in use today. Site Impact’s Private Label Email Marketing & Multi-Channel Digital solutions are for brands, agencies media companies and more, designed to target your ideal audience and maximize reach to qualified traffic. The custom features & benefits of our unique technology platforms offers the edge to increase and garner new business. From data to deployment, our technology makes ordering a targeted list and sending out to your desired audience more efficient than ever before. www.siteimpact.com
Very engaging, lots of ideas, and a great opportunity to connect with experts and thought leaders.
Love it, Always.
A great group of people and a terrific event. Looking forward to the next one.
You will benefit from multiple opportunities to prospect, network and generate leads. All under one roof and in only two days - saving you both time and money! Call me now to develop a bespoke package, tailor-made for your business.
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